Glow in the Dark is event marketing material built around an illuminated sign. The wordmark sets “glow” and “dark” in green script tubing with “in the” in magenta between them, ringed by a yellow tube circle. A cup, a bottle and a mouth read in red either side, and the date sits below in cyan as OCT.4.2014.
The sign was modelled in 3D so the glass could be shown both dead and struck up. The teaser loops between those two states — unlit tubing on a black wall with only the circle, the magenta connector and the red icons carrying current, then the full sign alight — across three frames at one second each.
Design, visualisation and animation were by Jude Nyoagbe and Randy Biney. Documentation was published to our Behance archive in September 2014. View the original project on Behance.
